The problem

«We have a product to launch and can't wait a year or rebuild it later.»

New products usually fail in one of two ways: they take so long to ship that the market has moved on, or they ship so fast that the first version becomes impossible to maintain. The work is deciding what to build first and what to leave ready for later.

What we do

  • Product definition

    What problem it solves, for whom, and the smallest version that lets you learn something real from the market.

  • A first version on solid ground

    A focused scope, but with user accounts, data and deployment handled as they would be in the final product.

  • Iteration with real usage

    Frequent releases, usage metrics and decisions based on what users do, not on what we assume.

  • Going live

    Monitoring, security, performance and support for the moment the product stops being an experiment.

When it makes sense

  • You are launching a product or a new digital line of business.
  • You have a prototype that works, but it won't hold up with real users.
  • You need a complete product team without building one from scratch.

What you get

A product in users' hands, with a clear plan to evolve it and a technical base you won't have to throw away once traction arrives.

How we build it

We design flows and interface together with the architecture, so what gets designed can be built. User accounts, environments and continuous delivery are sorted out in the first week, not at the end.

We do the same with our own products: we design, build and run Ailita and Alfred ourselves. See our products

Frequently asked questions

How fast can an MVP launch?

It depends on the scope, which is why we narrow it down with you before starting. We'd rather have a smaller first version in production than a bigger one still in development.

Which technologies do you use?

The ones the product needs and your team can sustain. Our usual starting point is React and TypeScript, Java with Spring Boot or Node.js, PostgreSQL and container-based deployment.

Do you also design the experience?

Yes. We work on flows, interface and content together with the engineering. If you already have a design team, we work with them.

Let's talk about your project.

Tell us what you need to solve. The first conversation is to understand the problem, not to sell you something.

We reply within 1 business day.